Now showing items 1-20 of 46

    • Barcoding - computer-aided distribution 

      Murphy, Deirdre (Dublin Business School, 1994)
      The main text this project is discussed under three main sections. Each of these is a "stage" of barcoding. Each section develops in logical progression from the previous. The project commences with a profile of Wessel ...
    • Business Web development 

      O'Sullivan, Kevin Joshua (Dublin Business School, 2001)
      This dissertation sets out to establish the main tasks involved in developing a Website. In order to accomplish this five main sections have been identified. Developing a business strategy is the first task in the process. ...
    • Cash on delivery (COD) business model in Indian e-commerce 

      Toshniwal, Deepak Gopal (Dublin Business School, 2019)
      No abstract provided.
    • The changing face of Irish retailing 

      Bowen, Simon (Dublin Business School, 2003)
      The objective of this research was to assess the attitudes and opinions of retailers in the Irish retailing industry and their views on technology and the future of retailing. Six in-depth interviews were conducted with ...
    • Combating software piracy 

      McCarter, Murray (Dublin Business School, 1999)
      This project highlights the problem of software piracy in Ireland and world-wide, it examines the extent of the problem and what can be done to try and stop it. It also contains new research which the author conducted to ...
    • Consumers' attitude towards mobile advertising in Ireland 

      Brennan, Patricio (Dublin Business School, 2013)
      The high penetration of mobile devices in recent years along with the ubiquity of mobile technology has created a unique opportunity for marketers to engage with their customers. The ability to advertise goods and services ...
    • The contemporary role of personal selling in airport airside retailing environment under the digital age 

      Bai, Li (Dublin Business School, 2015)
      Personal selling as part of marketing communication at airport retailing has always been playing a vital role in the interactive selling process. While with the consumer adaptation of social media and the pervasive trend ...
    • Creating Competitive Advantage Through Web Technology 

      Ryan, John (Dublin Business School, 2001)
      What I tried to do in this Dissertation is to give some insight into the new field of Internet-based electronic commerce and how it can affect industry structures and transform value chains. The internet is seen as a ...
    • An E-Commerce Evaluation from the point of view of a small organization 

      Satelle, David (Dublin Business School, 2001)
      This dissertation will cover various topics that effect e-commerce venture. The focus will be upon the small business and in particular on a small company which supplies cleaning materials, Dublin Janitorial Centre Limited. ...
    • The effect leaving money on the table at IPO has on future performance for Tech companies 

      Clarke, Darren (Dublin Business School, 2015)
      The definition of a successful Initial Public Offering (IPO) is a point of fervent debate among analysts in the financial sector. Many analysts are of the opinion that a successful IPO is defined by the size of the IPO pop ...
    • Effect of electronic commerce security on businesses (A casestudy on dell computers) 

      Olokun, Deborah (Dublin Business School, 2001)
      There has been a rapid grovvth in firm operating in the e-commerce industry. There is competition by firms to become market leader which has led to a reduction in price of pes and plenty of deals for potential buyers. ...
    • Electronic commerce - security issues & preventative measures 

      Cao, Lin (Dublin Business School, 2002)
      The Internet is playing an increasing role within all of our lives. It is using widely for both businesses and individuals. This dissertation examines the Internet's use within organisations and how individuals are interacting ...
    • Electronic Commerce in Business-to-Business Trade in the Chemical Sector 

      Pinkowski, Jaroslaw (Dublin Business School, 2000)
      Electronic commerce, or e-commerce as I will refer to it, is a hot topic. Electronic commerce is becoming increasingly popular as a way of doing business and its role constantly increases. E-commerce is changing the way ...
    • Electronic media and women consumers in the French fashion market 

      Prain, Lucie (Dublin Business School, 2013)
      Women’ fashion magazines have been described by Saner (2010) as one of the most resilient print media in the market; with a large number of titles and a strong popularity. Indeed, 450 million of fashion magazines were sold ...
    • An eSupply chain for Intel Corporation 

      Nugent, Audrey (Dublin Business School, 2001)
      This research project investigates the literature that exists on eBusiness and the process undertaken by enterprises to organise themselves for eBusiness. It also looks at the transformation from business to eBusiness. ...
    • Facebook and Twitter influence on the buying decision process of online clothes shopping 

      Rondon, Freydee Karina (Dublin Business School, 2012)
      Social media are taking an important place on the daily basis of a significant amount of people around the world, today Facebook range with 1billion of users, also the online devices are taking a big place on consumer lives ...
    • Factors affecting consumer’s adoption of smartphones for mobile commerce 

      McEvoy, Carl (Dublin Business School, 2015)
      The introduction of the smartphone has changed the world for consumers. Consumers now have the power to search and shop from anywhere at anytime. The latest advancements in mobile technology, such as near field communication ...
    • The feasibility of a speech and language therapy application in India 

      Vaishnav, Malay (Dublin Business School, 2015)
      The use of electronic devices seems to be a common practice for various medical purposes including the speech and language therapy application (app) industry. However, there was no evidence of any qualitative research done ...
    • How have not for profit organisations used the internet to reach new audiences? 

      Dowling, Thomas (Dublin Business School, 2007)
      The aim of this research is to establish if the internet has had any effect on the activities of not for profit organisations operating within the Republic of Ireland. The activities that it could have effected were taken ...
    • How the internet influences brand awareness : the internet's impact on small businesses' marketing communications - a Nolan Kitchens case study 

      Pankajakshan, Sujatha (Dublin Business School, 2009)
      Today, businesses operate in an increasingly competitive market that's been influenced by the digital revolution which has fragmented markets and given rise to a new generation of consumers. This means that marketers have ...