The repository is currently being upgraded to DSpace 7. Temporarily, only admins can login. Submission of items and changes to existing items is prohibited until the completion of this upgrade process.
Browsing by Subject "Relationship marketing"
Now showing items 1-1 of 1
What makes a SaaS company cross the chasm? – Analysing factors that make customers purchase a freemium service (Dublin Business School, 2019)Business softwares companies are moving to the cloud space to reduce infrastructure costs and ease accessibility to the users in the long run. Such softwares are coined as SaaS products that can be accessed from anywhere ...