Browsing by Subject "Telecommunication"
Now showing items 1-20 of 23
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The application of a billing system in a key business - Esat Digifone
(Dublin Business School, 2000)This dissertation is concerned with the implementation of a Billing System in a Telecommunications Company in Ireland, in particular Esat Digifone. Esat Digifone launched in 1997 and has grown from strength to strength in ... -
Bluetooth and its interconnectivity in the 21 st Century
(Dublin Business School, 2001)The aim of this thesis is to provide a good overview of the Bluetooth technology concept. It strives to cover aspects concerning how Bluetooth will affect individuals and businesses in the twenty first Century. The ... -
The challenges of the information society for public sector broadcasters: the case of Radio Teilifis Eireann (RTE) considered from an international perspective
(Portobello College / University of Wales, 2006)The objectives of this Research Dissertation are twofold. Firstly, through secondary research, it seeks to create a better understanding of the challenges for public sector broadcasters, internationally, of today's ever ... -
Consumer behaviour towards smartphone industry in Indian market
(Dublin Business School, 2014)The behaviour of consumers toward smartphone is increasingly as a focus of marketing research. In particular, consumer’s behaviour in smartphone industry, from adoption motivation to post-usage behaviour it has become a ... -
Consumers' attitude towards mobile advertising in Ireland
(Dublin Business School, 2013)The high penetration of mobile devices in recent years along with the ubiquity of mobile technology has created a unique opportunity for marketers to engage with their customers. The ability to advertise goods and services ... -
Convergence - and the business of television distribution
(Dublin Business School, 2006)Over the last decade the television industry has changed at a phenomenal rate. The reason for this change has been the introduction of new information technologies and the convergence of the television, telecommunications ... -
The difference in management styles of local and international managers in culturally diverse call centres
(Dublin Business School, 2005)Over the last decade, organisations have started to change the way they do business. Every day more companies are trying to cover different markets and establish their brand globally. In the current business environment, ... -
Dispersion in contemporary documentary making and issues it raises in representing reality
(Dublin Business School, 2006)The following project attempts to gain inside in the conventions of the contemporary documentary format and more particularly after the 1990's when various factors led to changes and dispersion of the genre. It discusses ... -
Effects of mobile telecommunications service quality attributes on the young adults' loyalty to the mobile networks in Ireland
(Dublin Business School, 2009)The mobile telecommunications industry in Ireland is a mature industry and it has basically not been looked upon as to what attributes of service quality in mobile telecommunications affects a vital proportion, the young ... -
Emloyee perceptions to mergers and acquisitions during the post acquisition phase of an acquired firm : the case of Babcock and Brown Capital LTD. (BCM) Acquisition of Eircom
(Dublin Business School, 2008)The modem corporate and business environment is characterized by the ever so increasing international units looking to take advantage of the global market place in order to expand and grow even bigger with each passing ... -
The evolution of mobile telecommunications
(Dublin Business School, 2002)This project involves the research of the technology involved, and the applications that can be developed for both 3rd generation mobile phone and 2.5G (General Packet Radio Service (GPRS)).It also covers many of the ... -
The feasibility of mobile telework / virtual working: a study of 3PL firms in India
(Dublin Business School, 2013)Purpose – The purpose of this research paper is to explore the feasibility of adopting virtual working by 3pl service providers firms in India. This paper explores virtual working in general, key models of virtual office ... -
The impact the switchover from analogue to digital broadcasting will have on RTE and its role as a Public Service Broadcaster
(Dublin Business School, 2007)The television landscape in Ireland has dramatically changed over the last two decades. Since 1996 TG4, an Irish language station and TV3, a commercial broadcaster have launched as terrestrial broadcasters operating in ... -
Implementing a performance management system in a field service organisation : lessons from a telephone company
(Brunel University, 1995)Since the onset of industrialisation, one of the central tasks of management has been to improve ‘productivity’. This dissertation is an analysis of factors which are important in the goal of improving productivity through ... -
The influence of branded mobile applications on consumers’ perceptions of a brand : the importance of brand experience and engagement
(Dublin Business School, 2014)Purpose: This study aims to understand the real impact of branded mobile applications on consumer’s brand perception. Secondly, this study also aims to understand the importance and influence of the design of the application, ... -
An investigation into the influence of market liberalization on the Nigerian telecommunication industry
(Dublin Business School, 2009)With the objective of adding value to the existing body of literature on the achievement of competitive advantage in the increasingly competitive business environment, this article investigates the impact of market ... -
An investigation of television and sport sponsorship in the Irish market
(Dublin Business School, 2008)The use of sponsorship is rapidly growing in the Irish market. Sponsorship has grown to be an important part of the marketing communication mix for companies over the past decade and has been inserted significantly into ... -
The Kingdom of Bahrain, and the technological revolution: questioning IT capabilities at home, at work
(Dublin Business School, 2002)The Kingdom of Bahrain has/is undergoing constant change in all areas, as it follows trends and patterns of swift technological growth: The reactions to IT issues have become almost completely divided into two main extreme ... -
Mobile communication at the start of the millennium
(Dublin Business School, 2000)At the beginning of the millennium information and communication technology is already an everyday part of our lives. The growth rates in these sectors are enormous, and the restrictions to have these technologies only at ... -
Relative student requirements from and perceptions of the Irish mobile phone industry - Irish and Chinese higher education students compared
(Dublin Business School, 2008)There is a significant increase in Chinese entrants to the Irish third-level institutions in recent years. These young consumers and their Irish classmates likely make a considerable contribution to the rapid expansion of ...