Browsing by Supervisor
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Evaluating the impact of GST on the textile industry in India
(Dublin Business School, 2019)GST reform in India has completely changed the perspective of indirect tax system bringing majority of the taxes on goods and services levied on traders, manufactures and sale and consumption of goods and services into ... -
Integrated but differential: an analysis of the preferences of marketing communication channels of consumers in Ireland
(Dublin Business School, 2018)Marketing communications are one of the most difficult but fundamentally vital components of modern marketing. With the explosion of new digital media options in the recent years, this challenge has been made even more ...