Show simple item record

dc.contributor.authorMurray, Ann-Marieen
dc.date.accessioned2014-04-30T09:41:02Z
dc.date.available2014-04-30T09:41:02Z
dc.date.issued2014
dc.identifier.citationMurray, A-M. (2014). Turf wars : redrawing the boundaries between the public broadcasting and the commercial newspaper sector. Presentation, Dublin Business School.en
dc.identifier.urihttp://hdl.handle.net/10788/1737
dc.description.abstractIn 2010, the National Newspapers of Ireland (NNI), a representative body for the sector, complained to the Irish government that RTÉ ‘has gone far beyond the proper limits of its public service remit’. They argued that by providing publicly funded news content on its website and on mobile apps free of charge, RTÉ distorts the market and creates unfair competition for the newspaper sector. Based on a case study of the NNI submission, this presentation will consider the strategic management and policy implications of the transition from radio and television to a multi-platform public service model. Defining the limits of RTE’s digital public service remit is no easy task in a converged media landscape. For public broadcasters the move online is a natural progression; at the very least it allows them to follow the audience and deliver content in ways that are more relevant to contemporary lifestyles. However, allowing public broadcasters to expand into digital media activities poses a major threat to online newspapers, since they often occupy a dominant position in the market and can deliver publicly funded content free of charge. Policy makers must now decide where the boundaries between public service broadcasting and the commercial press sector should lie, and how far public broadcasters’ digital media activities ought to go. Ultimately, this will rest on a choice between forcing public service providers to languish on the old media platforms and allowing them to embrace digital media to deliver an enhanced, more innovative service and enrich the online landscape.en
dc.description.sponsorshipDBS Research Committeeen
dc.language.isoenen
dc.publisherDublin Business Schoolen
dc.rightsItems in Esource are protected by copyright. Previously published items are made available in accordance with the copyright policy of the publisher/copyright holder.en
dc.rights.urihttp://esource.dbs.ie/copyright
dc.subjectCommunicationen
dc.subjectLawen
dc.titleTurf wars : redrawing the boundaries between the public broadcasting and the commercial newspaper sectoren
dc.typePresentationen
dc.rights.holderCopyright: The authoren


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record