The aim of this research is to establish if the internet has had any effect on the activities
of not for profit organisations operating within the Republic of Ireland.
The activities that it could have effected were taken from the literature review were
Recruitment, Donating I fundraising, communication and relationship building.
An exploratory survey was carried out on not for profit organisations with an address
registered in Dublin one or two. From the literature review, a questionnaire was devised
and sent to each of the seventy one organisations. This quantitative research was
followed up by six semi-structured in-depth interviews with managers of the
organisations that completed and returned the questionnaires.
The findings showed that the internet did have an effect on not for profit organisations in
Ireland. Donations on line are a lucrative new revenue stream, while the internet and
more specifically the organisations website has become a valuable resource in the
recruitment of volunteers and staff. The findings also showed that the internet was
considered either the most important communication tool for the organisation or on the
verge of becoming it. While it was also established that the internet can be utilised to
help build relationships with individuals Of groups who could not have been reached
In conclusion, the evidence supported the hypotheses and the primary question of if the
internet has had an effect on the activities of not for profit organisations in the Republic