Browsing Masters Dissertations by Title
Now showing items 895-914 of 1022
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A study of Irish female attitudes towards fashion video advertising on Facebook and YouTube
(Dublin Business School, 2016)“Attitude is one of the most essential issues in advertising effectiveness” (Saadeghvaziri, Dehdashti and Askarabad 2013). Advertising is constantly evolving and at an unprecedented rate. An advertisers’ main objective in ... -
A study of leadership, staff morale and engagement in retail and commercial banking in Ireland
(Dublin Business School, 2013)The banking system in Ireland has been in a state of dysfunction since 2008. Since the financial crisis and the subsequent near collapse of the Irish banking system, the Irish banks have been in a severely weakened state ... -
A study of neurosis through the lens of scopophilia
(Dublin Business School, 2016)A study of neurosis through the lens of scopophilia – the desire to look - considers Freud’s case of the Rat Man. The Freudian case is examined for scopophilia and taken through to the modern Lacanian clinic of neurosis. ... -
A study of non conversion of customer footfall at Marks & Spencer's (Mary St. Dublin)
(Dublin Business School, 2007)Retailing in Dublin is now one of the most competitive industries. The city along with other parts of the country has witnessed unprecedented growth over the last decade. With rising income and a rise in general standard ... -
A study of over-the-counter codeine abuse and misuse in the Republic Of Ireland
(Dublin Business School, 2009)Even though codeine is a very widely used pain medication, the related problem of abuse and dependence of codeine have rarely been studied (Sproule, Busto, Somer, Romach & Sellers 1999). It is not uncommon for Opiates to ... -
A study of perception and attitudes towards TESCO own brands in Ireland
(Dublin Business School, 2015)In many countries, the growth of private label brands (PLBs) also known as store brands is negatively affecting manufacturer brands’ shares, though PLBs have yet to take hold in other markets. Nowadays’ businesses are more ... -
A study of recruitment practices: The significance of qualification v/s competence for ethical recruitment in ‘Bollywood’.
(Dublin Business School, 2019)The research area focuses on the recruitment strategy of Bollywood film industry in India. It highlighted the significance of qualification v/s competence for ethical recruitment due to excessive competition and its scope ... -
A study of risk management practices in Irish construction industry: Current scenario, challenges and strategies for risk management
(Dublin Business School, 2019)The main purpose of this research is to identify the prevailing issues in Ireland construction industry and strategies of risk management adopted for addressing the risks involved in the construction projects and it also ... -
Study of social media marketing and traditional marketing in fashion industry : (a case study based on Irish fashion industry)
(Dublin Business School, 2016)The project is named as “Study of Social Media Marketing and traditional marketing in Fashion Industry.” For the better understanding, the researcher has used the case study based on Irish Fashion Industry. The researcher ... -
A study of the awareness of stakeholder management amongst project managers in the construction industry in Ireland
(Dublin Business School, 2014)The aim of this dissertation is to develop an understanding of the theoretical basis and practical implementation of stakeholder management in the construction industry and to evaluate the awareness of stakeholder management ... -
Study of the effect of psychological contract in commitment levels of part time workers in auditing sector in Ireland using RGIS as a case study
(Dublin Business School, 2017)No abstract provided -
A study of the effectiveness of an online teacher professional development programme and its impact on lCT integration
(Dublin Business School, 2009)This research dissertation examines the emerging area of online professional development for teachers and examines the role it can play in providing ICT in-service to teachers. The main measure of ICT in-service is how ... -
A study of the efficiency of a diverse work team in ireland: A case of Paddy Power Betfair
(Dublin Business School, 2019)The aim of this study is to find out the effect an ethnical diverse team have on the performance of an organization in Ireland using Paddy Power Betfair a gaming company with its corporate head office located in Ireland ... -
A study of the influences of nonsupervisory mentoring relationships on the personal development and career outcomes of mentors
(Dublin Business School, 2014)This research investigates the influences of nonsupervisory mentoring relationships on the personal development and career outcomes of mentors. By means of qualitative research it examines mentors‟ perception of mentoring ... -
A study of the relationship between employee training on customer care and customer satisfaction
(Dublin Business School, 2009)The purpose of this research is through primary and secondary research supermarket industry in Ireland, to investigate the customers' view and employees' view, analyse the level of customer satisfaction that based on Kano's ... -
A study of VOIP technology getting preference over international calling cards
(Dublin Business School, 2009)In this globalised world where population is at the rise and there is always a need seen in terms of effective communication systems, technologies are becoming increasingly obsolete. This is predominantly for the reason ... -
A study on commercial utilisation of personal data and perceptions of data privacy amongst online users
(Dublin Business School, 2020)This study aims to understand how commercial utilization of personal data challenges privacy. In addition, this research also seeks to understand perceptions of data privacy amongst online users. The purpose of this study ... -
Study on effective value chain management of public and private schools: empirical case study from South India
(Dublin Business School, 2013)This research will study the effective management of several attributes in value chain like resource utilization, quality of education, infrastructure, administration, marketing etc. It is a qualitative study and interviewing ... -
A study on how outsourcing creates challenges and issues to the human resource in an organisation, a case study on Dell Ireland
(Dublin Business School, 2016)Since 1990s the outsourcing has become a hot discussed topic around the world. It has attracted the business organizations across the globe, those includes large to small sized organizations. With the benefit like cost ... -
A study on identification of dog breeds through multi-class classification using Deep Learning techniques
(Dublin Business School, 2019)Image classification, a discipline which over the years has made tremendous advancements with new and improved techniques continuously being implemented to improve the accuracy. With an enormous amount of effort being put ...