Browsing Masters Dissertations by Title
Now showing items 988-1007 of 1181
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The scope of cloud farming in Ireland
(Dublin Business School, 2019)The development in information technology had already influenced the different sectors and its impact on agriculture is termed as smart agriculture. The budding technologies like Big Data, machine learning with cloud ... -
Scrum and XP Agile practices used by project managers contribution towards software project success
(Dublin Business School, 2019)The development of the agile methodology was to overcome the problems raised from the continuously changing demands of the customers and the technology changing at a rapid speed. These agile methodologies are combination ... -
Second heart attack prediction using machine learning and deep learning
(Dublin Business School, 2020)Deep Learning and Machine Learning is the fastest growing technology that has a wide range of applications, one of which is the medical field. The cardiac attack has become a global alarming issue, that is leading to 17.9 ... -
The secret of Psychoanalysis
(Dublin Business School, 2004)The first chapter will consider the validity of Freud's revolutionary claim that the human person has sexual experience before puberty. The tendency towards amnesia; the forgetting of infantile and early childhood periods, ... -
Seeing the wood from the trees. Psychotherapeutic exploration of postpartum depression
(Dublin Business School, 2014)Postpartum depression (PPD) is a concerning problem that negatively affects the entire family unit. Pregnancy and transition to motherhood can be a challenging and overwhelming time for many women. This qualitative study ... -
Self harm: establishing boundaries?
(Dublin Business School, 2002)The case of a young woman of twenty five, Sharon, whom I saw for five sessions, who self-harmed by cutting and burning her skin made me interested in exploring this phenomenon from a psychoanalytic perspective. She said ... -
Sentiment Analysis of Amazon Electronic Product Reviews using Deep Learning
(Dublin Business School, 2021)Due to increased usage of technology (social media, online marketing, internet services) over the years, Sentiment Analysis which is analysis done to understand the opinion ex-pressed in a piece of text, has become a hot ... -
Service-oriented chatbot for essential oils using natural language processing
(Dublin Business School, 2020)This Master’s thesis focuses on the need for a conversational bot for guiding a layman in the application of essential oils as a medicine in the healthcare domain. Observing the benefits of Ayurveda, people nowadays are ... -
The shifting role of the HR manager in employee engagement (ee) in the Irish banking sector since 2008
(Dublin Business School, 2014)In 2008 the global financial crisis crippled the banks worldwide and led to the fall of many of the market’s principal participants. Notably, Ireland was one of the worst hit countries by this crisis. Ireland’s banking ... -
Should options be a part of a Irish companies foreign exchange hedging strategy?
(Dublin Business School, 2015)This research is designed to study the foreign exchange risk management strategies and identify which derivative instruments effectively reduce the exchange rate risk exposures of companies. This study employs a modified ... -
The significance of branding in the brand choice of end users in the medical industry : a case study of the B Braun brand from an Irish perspective
(Dublin Business School, 2010)THE PROBLEM: Branding in the medical device field is a largely neglected topic for academics despite a growing industry. Moreover, though not utilised by marketers in this industry in the 20th Century, a shift towards the ... -
Significance of organisational culture and the impact of its individual elements on employee retention today
(Dublin Business School, 2020)In today’s corporate world, employee retention has become a critical challenge for business leaders. Through investigation, it is identified that there are a few business offerings including culture that impact employee ... -
Smart Healthcare Adoption Factors in Nursing Homes in Ireland - an Exploratory Research
(Dublin Business School, 2021)Covid-19 outbreaks have happened in many nursing homes and caused many residents to lose their lives around the world. Smart healthcare could be a solution to prevent outbreaks by early detection. However, the installation ... -
Smoking Cessation: A Qualitative Investigation into the Cessation Process and Intervention Perceptions among Former Irish Smokers
(Dublin Business School, 2016)Smoking cessation, a health promoting behaviour, reduces likelihood of developing negative health consequences to which smoking is an attributed risk factor. Although cessation interventions may have empirical evidence ... -
A social customer relationship management proposal for an Irish advertisement company. The case study of Well Clever
(Dublin Business School, 2014)The following is brief abstract of my dissertation: • Purpose: The purpose of this research is to analyse the advances in the Social Customer Relationship Management area, and selectively applies the practices to the ... -
A social impact study on smoking attitudes and behaviours following smoking ban implementation in bars and restaurants
(Dublin Business School, 2004)This study applied the Theory of Planned Behaviour to the prediction of (1) intention and (2) behaviour. Seventy-eight respondents from the Financial, Construction and Medical (Public Hospital) sectors took part in this ... -
Social media for disease awareness in Brazil : pharmaceutical employees perspective
(Dublin Business School, 2015)Digital progress has affected the way companies interact and think their marketing strategies. In Brazil, social media has been demonstrated to be an effective tool to improve customer’s reach and engagement. ... -
Social media micro-infleuncer marketing and purchasing intention of millenials: The role of perceived authenticity and trust
(Dublin Business School, 2019)All over the world marketers have been talking about Social Media Micro Influencer. The idea that normal users can have an enormous impact online is not new. What is rather recent is the concept of people with smaller ... -
Social media strategies leveraging knowledge management to create new knowledge
(Dublin Business School, 2012)For hundreds of years, business people have been transmitting their wisdom generation to generation. In the middle 1990’s companies started to create units focused in managing their knowledge. Nowadays, Knowledge Management ... -
Social network games : factors influencing players’ engagement
(Dublin Business School, 2013)The business of social network games increase incredibly in the last number of years. With a forecast growth rate of 32% in the next 12 months, it not possible to classify the social gaming sector as a niche. The industry ...