Browsing Masters Dissertations by Title
Now showing items 683-702 of 970
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Nanotechnology and food : investigating consumers' acceptance of foods produced using nanotechnology
(Dublin Business School, 2016)The food industry is continuously experimenting, and it is always looking for new ways to satisfy consumer demands, to improve production, and to increase profits. Nanotechnology is an innovative technology which has been ... -
Nature of psychological contract in toy stores
(Dublin Business School, 2014)Psychological contract has attracted a lot of attention in recent years, the turbulent market situation has more or less contributed to the increased attention especially as the weight of research points to the attendant ... -
Neuromarketing - fundamentals and insights for advantageous advertising in a luxury watch context
(Dublin Business School, 2015)Advertising effectiveness has received attention from academic researchers in the neuromarketing field. However, the emerging character of the discipline implicates that research has been limited and many key areas remain ... -
Neuromarketing in Ireland- an investigation on millennials attitudes towards neuromarketing in the era of GDPR
(Dublin Business School, 2018)Companies and marketers are facing the increasingly difficult to study the changing consumer behavior. Ingwer (2012, p.20) affirms that “customer satisfaction is used by 90 percent of companies as a benchmark for success”, ... -
New consumers and new technologies: How manage them inside malls through marketing?
(Dublin Business School, 2019)The objective of the study conducted is to analyse how mall are integrating new factors as new consumers and new technologies in their marketing strategy. The research evaluates what are the new challenges they have to ... -
A new defence to Freud's theory of psychoses? A panorama of Freud's developing theory into the origins and mechanisms of 'The Psychoses'
(Dublin Business School, 2008)The aim of the current paper is to trace Freud's train of thought regarding his theory of 'The Psychoses' in order to gain perspective on his thinking and constructs on them in particular. The objective primarily being to ... -
A new dimension in recovery : a study examining the Inclusion of spirituality in the field of addiction
(Dublin Business School, 2007)This study examines the inclusion of a spiritual dimension in the clinical setting as it is experienced by treatment providers in a variety of clinical settings. This research explores how these individuals conceptualize ... -
The Nightmare
(Dublin Business School, 2004)Henry Fuseli was a forerunner of the artistic Romantic era; many of his works reveal his love for the grotesque, the sublime, and the fantastic. He is best remembered for The Nightmare (1781) and his fascination with the ... -
No control and no way out - an exploration of birth trauma and its effects
(Dublin Business School, 2014)Childbirth in Ireland has become a medical process over the course of the last century, in order to lower maternal and infant mortality rates, and great success has been enjoyed in this objective. However, within this era ... -
'Now that I am forever with child' : a study of the subjective experience of women in pregnancy
(Dublin Business School, 2002)In writing this thesis I have set myself the task of examining female subjectivity in pregnancy. However, it is immediately apparent that in order to see this one must first look at female subjectivity itself, and in ... -
The obsessionality of obsessional following: a survey reviewing the potential usefulness of classifying stalking as an addictive disorder
(Dublin Business School, 2000)Stalking - or Obsessional Following - is one of the least researched and most misunderstood phenomenon in contemporary society. It is often primarily related to domestic violence, celebrity harassment or sexual predation. ... -
Occupational pension and scenario investment decisions for age 30-34 (Dublin, Ireland.)
(Dublin Business School, 2019)Purpose – This Research aims at simplifying terms, Schemes and simulates various investment decisions as regards to sustainability of contributions that should provide annuities after retirement. Methodology - Through the ... -
On Child-Analysis
(Dublin Business School, 2006)The dictionary defines a child as a young human being between birth and the beginning of puberty with an emphasis on his development based on a temporality that is linear and chronological. Child psychology, also focusing ... -
The ongoing potential of RFID as an alternative to 2D barcode in pharmaceutical industry
(Dublin Business School, 2014)Pharmaceutical industry is one of the vital industries for human health and well-being and Ireland has a very strong reputation amongst other countries by hosting a great deal of global and local pharmaceutical manufacturers ... -
Online social networking as and advertising medium : footwear sales industry, Ireland
(Dublin Business School, 2008)This dissertation illustrates why some footwear sales companies in Ireland are resistant to using social networking advertising while some companies in the same industry are using this medium extensively to advertise their ... -
Open data and innovation: creating value for public bodies
(Dublin Business School, 2017)Open Government Data or Open Data has been a part of the mainstream political agenda for more than a decade now. Many benefits to society and business have been presented as imperatives for its adoption, many barriers ... -
Opportunities to manage big data efficiently and effectively
(Dublin Business School, 2014)Big data can enable part-automated decision making. By by-passing the possibility of human-error through the use of advanced algorithm, information can be found that otherwise would be hidden. Banks can use big data analytics ... -
The organisational value of implementing environmental policies and initiatives in the Irish hotel industry?
(Dublin Business School, 2014)This research sets out to examine what value can be created for Irish hotel organisations that implement environmental policies and initiatives. The research focused on both The Garryvoe Hotel and The Westin Dublin both ... -
Organizational CSR integration in everyday responsibilities of project managers
(Dublin Business School, 2015)The primary rationale of this dissertation strives to diagnose whether organizational CSR should be integrated in everyday responsibilities of project managers within all business divisions and if so to what extent would ... -
Orientation of Ireland charitable organizations towards Non-EU student’s volunteerism
(Dublin Business School, 2019)International students come to Ireland with a motive to study and practice their expertise through volunteering. Ireland accommodates increasing number of Non-EU students over the years. Existing studies on student ...