Browsing Masters Dissertations by Author "Adeniji, Olanrewaju"
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Business to consumers (B2C): the effect of machine learning application in telecom customer churn management
Adeniji, Olanrewaju (Dublin Business School, 2020)Customer churn also know as customer attrition is one of the major challenges faced by telecoms service providers and other types of businesses. Revenue is lost annually and marketing budget is wasted due to customer ...