Browsing Masters Dissertations by Author "Leforestier, Thomas"

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Difference between brands’ and charities’ perception on the French esport scene

Leforestier, Thomas (Dublin Business School, 2019)

The videogames industry has known an amazing growth over the last years. We have seen the rise of the competitive gaming since the 1980’s. Supported by the brands, the development of the eSport is mostly financed by the ...