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dc.contributor.advisorGibbons, Chrisen
dc.contributor.authorMansfield, Taraen
dc.date.accessioned2012-12-07T17:03:24Z
dc.date.available2012-12-07T17:03:24Z
dc.date.issued2012
dc.identifier.citationMansfield, T. (2012). Gender differences in body-esteem, body dissatisfaction and the effects of the medias 'thin ideal'. Bachelors Final Year Project, Dublin Business School.en
dc.identifier.urihttp://hdl.handle.net/10788/472
dc.description.abstractThe issue surrounding body-esteem and dissatisfaction seems to be an escalating problem within society, as the media increasingly celebrates thin ideals. The aim of the research was to investigate whether mass media had a direct influence on body-esteem and body dissatisfaction. A Quantitative analysis was the chosen method. 90 participants were used for analysis, split equally for both genders. The analysis revealed that male and female participants experienced similar levels of body-esteem, with the media playing a powerful predictor for body-esteem levels; with female participants scoring higher than males. Both male and female participants revealed low levels of body-esteem and body dissatisfaction as a result of the media; however females were shown to be more influenced by media than males. Author keywords: Body image, body satisfaction, body esteem, mediaen
dc.language.isoenen
dc.publisherDublin Business Schoolen
dc.rightsItems in Esource are protected by copyright. Previously published items are made available in accordance with the copyright policy of the publisher/copyright holder.en
dc.rights.urihttp://esource.dbs.ie/copyright
dc.subjectClinical health psychologyen
dc.subjectApplied psychologyen
dc.titleGender differences in body-esteem, body dissatisfaction and the effects of the medias thin idealen
dc.typeFinal Year Projecten
dc.rights.holderCopyright: The authoren
dc.type.degreenameBA (Hons) in Psychologyen
dc.type.degreelevelBA (Hons)en


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