Using behavioural analysis to reduce domestic fuel consumption in Northern Ireland : feedback and goal-setting interventions to conserve electricity
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D. Phil in Psychology
University of Ulster
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Two established techniques from the field of Behavioural Analysis (performance feedback and goal-setting) were tested as interventions to reduce domestic electricity consumption. Reductions of up to 33% were achieved by participating households in Northern Ireland. An alternating intervention/baseline design and 10 month participation period allow issues of behavioural maintenance and mechanisms of change to be addressed. Author keywords: Electricity use, electricity conservation, energy use, energy conservation, climate change, behavioural analysis, feedback, goal-setting, fuel poverty, pro-environmental behaviour, behavioural maintenance