The global pharmaceutical industry
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Onyeugbo, Ogochukwu Clinton
MBA in Information Systems
Dublin Business School
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Global prescription drugs sales are expected to reach US$ 987 billion [Figure 6 in Appendix IV] by 2020. According to Nasdaq report, companies will focus more on generic drugs than branded. By 2018, sales of generic drugs worldwide are expected to rise to US$ 442 Billion. Similarly vaccine market is emerging as major revenue source for pharmaceutical companies. It is expected to reach US$ 61 billion by 2020. Author keywords: Global pharmaceuticals industry