The competitive environment in the computer game industry

dc.contributor.authorJennings, Shaneen
dc.date.accessioned2014-08-27T12:33:39Z
dc.date.available2014-08-27T12:33:39Z
dc.date.issued2003
dc.description.abstractThe purpose of this dissertation is to give you an insight and a better understanding of the competition within the computer game industry. I will go into detail and discuss the big players that are involved in the industry and show you there ideas and objectives and what strategies they use to gain a bigger market share within their sector. I will also go into detail using the results of my questionnaire which helped me get a better understanding of what the general public perceive the industry as and what systems they prefer playing on. As well as this I have looked at what the future holds for the industry and the new developments which are occurring on an ongoing basis.en
dc.identifier.citationJennings, S. (2003). The competitive environment in the computer game industry. Bachelors Final Year Project, Dublin Business School.en
dc.identifier.urihttp://hdl.handle.net/10788/1928
dc.language.isoenen
dc.publisherDublin Business Schoolen
dc.rightsItems in eSource are protected by copyright. Previously published items are made available in accordance with the copyright policy of the publisher/copyright holder.en
dc.rights.holderCopyright: The authoren
dc.rights.urihttp://esource.dbs.ie/copyright
dc.subjectComputer gamesen
dc.subjectStrategic planningen
dc.titleThe competitive environment in the computer game industryen
dc.typeFinal Year Projecten
dc.type.degreelevelBAen
dc.type.degreenameBA (Hons) in Business Information Managementen
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